Autodesk, Exploring the Unknown

June 26, 2019 Laurie Piltz


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Autodesk is an established software company offering solutions to businesses in a wide range of industries including engineering, education, manufacturing, and architecture. 

Objective: Bringing it all Together 

Autodesk set out to reach a new market for Autodesk Construction and to scale content creation, publishing, and centralization across many distributed teams. 

Solution: Syndication and Integration 

Autodesk used Uberflip as a personalized content syndication engine. With the integration / syndication approach, they had the reliable, always-up-to-date foundation of content they needed to expand their efforts into one-to-one personalized streams.

The Results

  • Increase of 30,276 visits from February to May
  • Increase of 23,624 unique visitors from February to May
  • 45% of unique visitors generated by email, followed by 20% by-product referral
  • 87% of form submits generated by email
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